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Hybot

Central Platform

Advertising on robot screens

Hybot robots carry screens, and those screens can show scheduled media as well as operational information. Campaigns are managed from the Central Platform and applied to chosen projects, so a venue operator can run their own promotions or a brand can reach screens that move through the space rather than waiting on a wall.

A screen that goes to the person

Static signage waits for people to walk past it. A robot screen is carried through the space and it ends up beside somebody at a specific moment — the delivery, the handover, the guidance to a table. That is a placement and timing difference, and it is the entire honest claim. We are not going to tell you it converts better than a poster, because we have not measured that.

Two audiences for the same capability

The venue. A single-site operator can put their own promotions on the screens they already own: the dessert menu, the loyalty scheme, tomorrow's event. No external relationship required, which is why this is usually the first use.

The advertiser. Where an operator wants to open those screens to a brand, campaign management lives in the Central Platform — the layer that already spans projects — so media can be scheduled per project across an estate.

What we will not claim

We do not publish reach, impressions, dwell time or uplift figures. Nobody should quote audience numbers they have not measured, and a robot-advertising pitch built on invented figures is a pitch that collapses at the first audit.

What the platform does hold is measured: per robot, completed tasks and distance travelled, both daily and lifetime, visible in fleet management. That is activity data derived from the fleet's own counters rather than a modelled audience estimate. If you want to talk about what can be reported from it, tell us what you need.

It does not change how the robot behaves

Media scheduling and task execution are separate concerns. Assignment, navigation and battery handling are driven by the task queue; the screen shows what it is scheduled to show. A robot does not linger somewhere because a campaign is running.

Where this fits

This capability sits under the platform with fleet management, task automation and the guest-facing layer.

Deeper reading:

Frequently asked questions

What makes a robot screen different from wall signage?

It moves through the venue and it arrives next to a person at a defined moment, usually a delivery or a handover. Wall signage waits for footfall to pass it. That difference is about placement and timing rather than any claim about how well either performs.

Can a venue run its own promotions?

Yes. The same scheduling applies whether the media is a third-party campaign or the venue's own dessert promotion. For a single-site operator that is usually the first use, because it needs no external relationship to be worth doing.

Do you publish audience or impression figures?

No. We will not quote reach, impressions or uplift numbers that we have not measured. What the platform does record is the fleet's own counters — completed tasks and distance travelled per robot, daily and lifetime — which is real measured activity.

Does advertising interfere with the robot's job?

The robot's operational behaviour is driven by the task queue, not by media scheduling. Screen content is content; assignment, navigation and battery handling are unaffected by what is being displayed.

Is this available across multiple sites?

Campaign management sits in the Central Platform, which is the layer that already spans projects, so scheduling can be applied per project. An estate can run one campaign everywhere or different media per location.

Where this fits

This page is part of The platform behind every Hybot robot. If you are working through the topic in order, these are the neighbouring pages.

See it running

A demo is the fastest way to judge whether this fits how your venue actually works.